What is MonitorGO®?

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Seal of Approval from BBC Dragon!


MonitorGO selected for #SBS retweet

Every Sunday, hopeful small businesses aim to attract the attention of entrepreneur and former Dragon (from the BBC’s Dragons Den) Theo Paphitis. He invites them to tweet him on a Sunday evening using the #tag #SBS which stands for Small Business Sunday. He then selects his favourite 6 and retweets them to his 450,000+ followers. You can read more about #SBS here.

On Monday 10th November MonitorGO was selected by Theo to receive this honour.

What’s so great about that?

Some may so ‘what’s so good about a retweet on Twitter?’. Well first and foremost it’s an incredible validation that someone as experienced in business as Theo Paphitis sees some kind of potential in your business. That something stood out enough to be noticed among all the many entries he receives. The benefit to winners is the platform it provides, bringing the attention of thousands of people to your business. We have been inundated with good wishes and new followers since the 10th and our website traffic has more than doubled overnight – this is a fantastic boost for us in our first full month of trading.

There is also a great community, the so-called #SBS Family, which we were unaware of before our win. We’ve already joined in with #SBSwinnershour and we’ve had lots of support from previous #SBS winners. The networking opportunities are considerable and there is an annual event, hosted by Theo, that will take place in January where all #SBS winners are invited to go and promote their services.

Founder, Stephen Bradbury, expressed his delight at being selected:

“It’s a great endorsement that Theo thinks we have something interesting to offer and a pleasure to join the ‘#SBS family’. While we obviously think we have a great product that can make a big impact to older people, it’s always good to have that sentiment validated – especially from such an experienced entrepreneur!”

You can see our profile on the #SBS website here.

As our crazy week in the limelight comes to a close and 6 new #SBS winners embark on their inaugural week in the ‘#SBS Family’ we wish them luck and hope to see them all in January!


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Posted in News Sarah Ainslie